Many small business owners shy away from video marketing since they are camera-shy and don’t want to be the “star” of the video. However, even if you don’t do well in the spotlight, you still need to think about using videos as a promotion strategy for your company.
Whether you want to be the main focus of your videos or not, here are four ways to make your videos.
1) Someone Else Is Your Star. In case you don’t want to be the main focus in your videos, you can always have a company partner, employee, helper or another person related to your small business be the celebrity. It is important to keep in mind they have to have a strong grasp of your company and be able to relate it effortlessly to your viewers.
2) Record Your Display. Screen capture software allows you to record what you’re doing on your computer screen along with voice narration. You can create educational videos, presentations, or a powerpoint presentation. Usually screenware capture applications is over $200. However, there is a completely free option available at Jing software endeavor. Jing has excellent editing capabilities etaaustraliaonline.com and lets you convert your movies to many different formats.
You can put together an intriguing presentation highlighting your goods or services using pictures, music and text. One such video service can be found with Animoto.
4) Create Your Own Picture Movie. You are then able to import your own images, your personal music as well as your own voice narration.
5) You Are The Star. If you’re not camera-shy, starring on your own videos is a great option. When you speak straight to your audience, it will help them understand there’s a real person behind your company. It lets them connect and relate to you. Of course, when you concentrate on educating your prospects and providing them hints and strategies related to your business, they’ll also perceive you as an authority in your area. Sri Lanka Visa
So, even if you are not a natural-born movie star, you’re still able to utilize the power of video marketing to bring extra exposure to your small company.